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EP 048: Kurt Elster on building an audience, Facebook ad tricks, and optimizing your site for conversions


Kurt Elster is one of the most knowledgeable and fun-to-listen-to ecommerce pros I know. Kurt was kind enough to come on the show and share his ecommerce expertise, Shopify savvy, and marketing mastery to help you get more eyeballs on your products and improve your conversion rate.

Kurt has his own podcast, the Unofficial Shopify Podcast. You can follow Kurt on Twitter @kurtinc and also be sure to check out

Links referenced during the show:

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