EP 028: Listener Questions: Does guest blogging still work? How can I write interesting content for "boring" niches? And more...
Today's episode is a question and answer session. We'll be covering some important topics, including:
Whether or not you should still be using guest blogging for SEO, in light of Matt Cutts' recent condemnation of the practice
How to write interesting articles for "boring" niches (including some specific questions to ask yourself to help you brainstorm)
Some tips for what to do after launching a new ecommerce site to start driving traffic and sales
This weekend, Mrs. Ecommerce Pulse and I are moving to Cancun, Mexico. We are extremely excited about our move, and are currently working long days and nights to pack our things into storage, move out of our apartment, and get everything ready.
Due to our hectic schedule this week, today's episode is an Audio Blog--an audio version of a blog post previously published here on Ecommerce Pulse. Don't worry--next week the show will be back to normal.
In today's episode, I have an information-packed discussion with Francis Teo. Conversion Rate Optimization (CRO), according to Francis, is "the science and art of getting more people to take action on your website."
Francis shares why the often-quoted "industry-standard" conversion rate of 2-4% is not something you absolutely count on, and he also talks about some general principles you can use and potential pitfalls to avoid.
In today's episode, you'll hear an interview with Richard Lazazzera, an amazing ecommerce entrepreneur who shares his experience with manufacturing products in North America and building a men's fashion accessories brand. Richard has built, bought, and sold multiple ecommerce businesses, and has tons of experience that I'm incredibly excited to share with you.
In today's episode, you'll hear another ecommerce coaching session with Matt Ward. Matt recently started an online store selling remote controlled boats, and he reached out to me after hearing about the free recorded coaching sessions that I've mentioned on the show a few times.
Matt and I will be discussing how he chose his niche, how he’s currently getting traffic to his site and building backlinks, and you’ll hear the suggestions that I give him, along with a suggestion or two that Matt was able to give me.
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