Today I'm answering a question sent to me by Jenny, a listener:
How do you decide what content to publish on your blog vs. newsletter vs. social media? Should you post the same thing on Facebook as you do on Twitter?
I've started blog posts, Twitter and Facebook. I want to launch a good newsletter campaign. I just want to make sure I'm doing this effectively.
I've heard podcast related to creating content for each of these, but not one where you define a strategy for all.
Thank you for what you do!!!
Jenny
This is a great question, and in this episode you'll hear my thoughts on the matter. I'll also give you an update on Survival Knife Experts, including how my amazing wife, Ryan, is helping me implement my marketing plan. I'll share about social media, guest posting, SEO, and PPC. Finally, I'll share a few key lessons I've learned recently that I plan to take action on for Survival Knife Experts and possibly with a new store down the road.
To hear the episode, click play below or download in iTunes.
Links referenced during the show:
- PermaBloom.co.uk
- Travel Like a Boss Podcast
- Asana
- My video tutorial on how to set up an email signup landing page in Shopify
- Product Reviews app for Shopify
- HitTail
- Anton Method
- PulsePremium (use discount code ECOMMERCEPULSE for 20% off your first 2 months)