Ecommerce Pulse

Links and notes Shopify's Reunite recap blog article Causeway 305 Envision.io

Topics covered in this episode:

• How Ken and his family designed and manufactured a brand new product in the pet industry
• Dealing with intellectual property issues for new products (like patents and trademarks)
• How offering a more generous return policy actually correlated with a reduction in returns and more positive reviews
• Scaling a new ecommerce business while continuing to work a regular job

Links mentioned on the show:

• Shopify Entrepreneurs Facebook group
• The Cost of Obtaining a Patent in the US
• How to add a wholesale area to your store without an app
• Shopafree
• WheekyPets.com

Topics covered in this episode:

• Differences between dropshipping and buying wholesale
• Pros and cons of drop shipping and scenarios when you might want to try it
• Tips to be successful with dropshipping
• How the "free plus shipping" model works and things to consider before trying it
• Pros and cons of buying wholesale
• Tips for improving your packaging
• What makes buying wholesale a better model than dropshipping
• Growth hacks to help you improve your SEO by getting a few easy high-level backlinks

Links mentioned on the show:

• Survival Knife Experts
• Anton Method
• Johnny FD / Blog about selling drop shipping store
• Stock Sync
• Oberlo
• AliExpress
• Strikingly
• Profitable eCommerce
• The Ultimate Guide to Dropshipping
• Lumi
• Packlane
• Pakible
• KWFinder
• SEMrush
• Get 15% off KWFinder
• 1 Password
• Dashlane
• Reddit
• Shopify Apps

Shabbir began selling a product that brought in $5996.13 in revenue during the first 50 days. Leighton checks in with Shabbir to see how things are going a few months later.

Topics covered in this episode:

• Some lessons that Shabbir has learned through this seeming “failure”
• Any time an ecommerce venture doesn’t go how you wanted it to, it’s a disappointment and can be discouraging. Hear how Shabbir takes his experience to fine-tune what works for him and his current life circumstances.

Links mentioned on the show:

• Sign up to be notified about my ecommerce coaching program
• Making $5996.13 In 50 Days Selling On Amazon FBA
• Original Podcast with Shabbir Nooruddin
• Review Kick
• The Amazing Seller
• Fish Finder Source
• Empire Flippers

Topics covered in this episode:

• Nick D's work, writing, tips, and tools
• Basics of A/B testing
• How to interview your customers to learn what needs to change on your website
• How to know when your business is ready for A/B testing
• Most common UX and copy mistakes to watch out for
• Common misconceptions about A/B testing

Links mentioned on the show:

• Draft
• Baymard Institute
• ConversionXL
• VWO (Visual Website Optimizer)
• Cadence & Slang
• Revise Weekly
• Don’t Make Me Think
• Interviewing Users
• Make Money Online
• Calendly
• SaneBox
• MailRoute
• Slack
• How to Hire a Part-Time Employee
• Draft Evidence