Corey Ferreira works on the Shopify content team, and he recently published a huge, in-depth case study showing exactly how he started a profitable ecommerce store with products he imported through Alibaba. I had Corey on the show to talk about how he built this business, how Shopify is going to give the business away to a lucky winner (you can enter the drawing here), and how the new owner could potentially grow the business from here.
Links mentioned on the show:
EP 049: Tucker Schreiber on what it's like to work at Shopify while starting ecommerce shops on the side
Tucker Schreiber from Shopify's Growth and Marketing team joins me this week to talk ecommerce. After seeing one of the businesses that Tucker started, Shopify offered him a job, and he's continued starting online stores while working there.
A few of the topics we discuss in this episode include:
- Should you go to college or start a business?
- What's it like to work at Shopify?
- How Tucker started a business selling maple bacon-flavored coffee and other unusual coffees, selling $40k in the first 3 months
- How some people are 100x more successful than others without being 100x smarter. What gives?
Links mentioned on the show:
EP 048: Kurt Elster on building an audience, Facebook ad tricks, and optimizing your site for conversions
Kurt Elster is one of the most knowledgeable and fun-to-listen-to ecommerce pros I know. Kurt was kind enough to come on the show and share his ecommerce expertise, Shopify savvy, and marketing mastery to help you get more eyeballs on your products and improve your conversion rate.
Links referenced during the show:
Adding a wholesale area to your Shopify store is easy, and it doesn't require an expensive app. Just copy and paste a bit of code and you're all set!
This tutorial will help you set up a wholesale section in your Shopify store. This means that you'll be able to make certain products, collections, and pages locked down so that only customers that you've approved as wholesalers will have access to them.
This method uses Shopify's existing customer accounts feature--just tag the customer accounts who you've approved and they'll be able to access your wholesale products, collections, and pages.
Watch the video below to see how to install this wholesale feature. All of the code you'll need is in the tutorial below.
If you ask ANY entrepreneur what is the ONE commodity they wish they had more of, it's almost always time.
Time to attack that massive task list. Time to spend with family at the end of the work day. Time to pursue other passions outside of the business. (WAIT, you do know there are other things you can be passionate about besides your business, right?)
Take a look at these 4 productivity habits that help Entrepreneurs manage their day to day with room for family and fun:
1. Build routines that ensure progress and consistently track that progress.
Once you figure out what is holding you back, it's much easier to move forward.
The most successful entrepreneurs have daily routines that are in line with their identities, and in turn, their routine feeds that same identity.
James Clear, one of the experts on the science of productivity and habits, advocates choosing goals that are important to you and then scheduling to work towards them consistently.
“For top performers, it’s not about the performance, it’s about the continual practice. The focus is on doing the action, not on achieving X goal by a certain date.The schedule is your friend.
You can’t predict when you’ll have a stroke of genius and write a moving story, paint a beautiful picture, but the schedule can make sure you’re working when that stroke of genius happens.”
– James Clear, Productivity Expert
And no worries, if you slip up. Adopt the mindset of 'Never Miss Twice' and stick to it. That takes the stress off when you do miss a day and prevents you from feeling so defeated that you stop your good habit altogether.
Podcasts are the most intimate and powerful form of media, in my opinion. Video is up there too, but one reason podcasts are so wonderful is that you don’t have to be sitting in one place, staring at a screen—you can be exercising, cleaning your house, driving, shopping, working, or whatever you normally do, and podcasts will be changing your life in the background.
The single habit that has had the greatest impact on who I am as a person, my income and career, and my mindset is listening to podcasts.
If you want to take your business to the next level, learn a new language, study philosophy, or just become a more well-rounded and interesting person, you should be listening to podcasts on a daily basis.
I’ve listed to podcasts almost every day for the past 5 years, and they have absolutely changed my life for the better. Let me tell you how.
You're an Entrepreneur. A Freelancer. A Solopreneur. A general Badass.
You're hungry and you've been chasing the dream: a thriving business that affords you the lifestyle some people have only dreamt about.
With such ambitious dreams, it can be easy to become immersed in your business at the expense of your mental and physical health.
The best entrepreneurs are the ones that recognize that their business is an extensions of themselves and that striving to be the best version of themselves is critical to their success.
These four habits will ensure you never lose sight of what's most important to realizing your dreams: YOU.
Leighton is developing a new Shopify theme with loads of features and options. His drop shipping site suddenly stops making sales for a mysterious reason. Richard is trying out his first popup store. Shabbir gets a sudden unexplained boost in organic traffic. Listener questions answered about selling underwear online, how long it takes to break even, and more.